Serum

Discover targeted Korean serums that deliver real results. Whether you’re looking to brighten, hydrate, calm irritation, reduce acne, or smooth fine lines, these concentrated formulas work deep within the skin to improve texture and boost overall radiance. Perfect for customizing your routine to your skin’s needs.

Anua Azelaic Acid 10 + Hyaluron Redness Soothing Serum – calming serum for redness and sensitive skin
Anua Azelaic Acid 10 + Hyaluron Serum texture – lightweight, non-sticky green essence with hyaluronic acid

Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum - 30ml

$32.99 $26.99
Anua Niacinamide 10 + TXA 4 Serum 30ml – brightening Korean skincare serum with 10% niacinamide and 4% tranexamic acid to target dull skin and pigmentation.
Anua Niacinamide 10 + TXA 4 Serum – lightweight non-sticky Korean serum with niacinamide and tranexamic acid for glowing, radiant, even-toned skin.

Anua Niacinamide 10% + TXA 4% Serum - 30ml

$32.00 $28.99
Medicube PDRN Pink Peptide Serum 30ml featuring PDRN sodium DNA and peptide complex for firm, smooth, youthful-looking skin
Medicube PDRN Pink Peptide Serum with pink texture and dropper, PDRN sodium DNA serum for dark spots, fine lines, wrinkles, and radiant skin

Medicube PDRN Pink Peptide Serum - 30ml

$29.99 $22.99
Medicube Kojic Acid Turmeric Niacinamide Serum Korean brightening serum for dark spots, uneven skin tone, and dull-looking skin
Texture of Medicube Kojic Acid Turmeric Niacinamide Serum showing lightweight brightening serum with niacinamide and kojic acid capsules

Medicube Kojic Acid Turmeric Niacinamide Serum - 30ml

$28.99 $24.99
Beauty of Joseon Glow Serum – Korean brightening and soothing serum with propolis and niacinamide
Beauty of Joseon Glow Serum texture – lightweight honey-like formula rich in propolis and niacinamide

Beauty of Joseon Glow Deep Serum : Rice + Alpha - Arbutin - 30ml

$21.99

Anua Peach 70 Niacinamide Serum Korean brightening serum for dull uneven skin tone
Anua Peach 70 Niacinamide Serum Korean brightening serum with peach extract for glowing skin

Anua Peach 70% Niacinamide Serum - 30ml

$25.99 $22.99
d’Alba Piedmont First Spray Serum — luxury K-beauty face mist with Italian white truffle for bright and moisturized skin
d’Alba Piedmont First Spray Serum texture — double-layer truffle infused facial mist rich in niacinamide for smooth hydrated skin

D'Alba White Truffle First Spray Serum - 100ml

$42.99 $29.99
SKIN1004 Madagascar Centella Ampoule 100 ml — soothing K-Beauty ampoule with 100% Centella Asiatica extract for calm, healthy skin
SKIN1004 Madagascar Centella Ampoule — lightweight soothing Korean serum made with pure Centella Asiatica extract from Madagascar

Skin 1004 Madagascar Centella Ampoule - 100ml

$26.99

Eqqualberry Bakuchiol Plumping Serum 30ml in purple bottle with pink dropper — anti-aging, plumping, and hydrating Korean skincare serum.
Close-up of Eqqualberry Bakuchiol Plumping Serum texture — lightweight purple serum with hydrating and anti-aging benefits.

EQQUALBERRY Bakuchiol Plumping Serum - 30ml

$32.00 $28.99
Eqqualberry Vitamin Illuminating Serum 30ml brightening skincare bottle with golden vitamin C essence in red dropper packaging
Close up of Eqqualberry Vitamin Illuminating Serum golden texture drop with radiant vitamin C formula

EQQUALBERRY Vitamin Illuminating Serum - 30ml

$32.00 $28.99
AXIS-Y Dark Spot Correcting Glow Serum 50ml – brightening niacinamide serum for dark spots, acne scars, and uneven skin tone.
AXIS-Y Dark Spot Correcting Glow Serum texture – lightweight, non-sticky Korean serum for radiant, glowing skin.

Axis-Y Dark Spot Correcting Glow Serum - 50ml

$21.99 $18.99
Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule product photo – Korean skincare serum for barrier repair and deep hydration
Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule with dropper applying serum on hand – soothing and repairing face ampoule for sensitive skin

Skin 1004 Madagascar Centella Probio Cica Intensive Ampoule - 50ml

$24.99 $21.99